Tuesday , May , 27 , 2008 Christopher Sells

Reggie’s Failbag


Reggie's FailbagI’m not sure who’s working the Lakers/Spurs game tonight, but if Reggie Miller is involved, you can bet that his "Reggie’s Mailbag" commercial will be shown. The idea isn’t a bad one. After all, what basketball fan wouldn’t want the opportunity to pick the brain of one of the all-time greats? I’m sure the people at TNT know this, which is why they’ve involved him so heavily in their broadcasts, despite his relative lack of experience on the job.

Somewhere between idea and execution, though, something appears to have gone wrong.

If you’ve seen the most recent commercial, you see Reggie reading away on a PDA of some sort (Blackberry?) in his hotel room, imploring you to e-mail him and ask him questions. I’ve always assumed that this was just for the commercial and that Reggie probably had a laptop or a desktop computer– or someone working for him did, anyway– and that he would give short but complete answers to selected questions that he doesn’t have time to address on TNT’s Overtime section. But based on some information I’ve received, I’m thinking that the hotel room scenario isn’t too far from the truth.

Our man John Keefer decided to hit Reggie up. The message is as follows:

From: John Keefer
Sent: Fri 5/23/2008 11:41 PM
To: Reggie’s Mailbag
Subject: Lakergame

Hey reggie,
if you were coaching would you pull kobe when they are up 15, did you ever want to be taken out so you could rest for the next game? Nice tie

Regards,
John

Nothing too difficult. He even throws in a compliment, just to make things a little more personal. Surely Reggie will answer and provide us with some of the insight he’s received from being an 18-year NBA veteran.

From: Reggie’s Mailbag
Sent: Sunday, May 25, 2008 12:17 PM
To: John Keefer
Subject: RE: Lakergame

Yes and Yes..

Reggie

Uh, really? That’s all we get? Well, it took a day and a half for him to answer, so maybe he’s been busy. It was game day and I’m sure there was some show prep involved. Plus it was a Sunday afternoon, no one really wants to work on a Sunday afternoon. So John shot him another message later that night, after the Spurs manhandled the Lakers in San Antonio.

From: John Keefer
Sent: Sun 5/25/2008 10:31 PM
To: Reggie’s Mailbag
Subject: Game 3

Hey reggie,
Does playing at home make that much difference? Is it the crowd or the knowledge of the floor if so.
Miss you in the game.

Regards,
John

Valid questioning, especially after the second round of this year’s playoffs, where there were only three road wins. And what makes homecourt homecourt? If a former player who played 144 playoff games and whose team missed the playoffs only once in his career couldn’t answer that question thoughtfully, who could? About half a day later came the response:

From: Reggie’s Mailbag
Sent: Monday, May 26, 2008 12:20 PM
To: John Keefer
Subject: RE: Game 3

Crowd helps

Reggie

   
Really? We can’t even get a complete sentence out of you Reg? I’m not expecting 750 words out of you or anything, but a real answer would be nice. At least address the entire question. Is this what you’re feeding us, TNT? Is this a real service that we’re supposed to be receiving or is it some sick joke?

I suppose, though, that TNT is trying to lower our expectations. They’ve been pretty good for a while now, definitely becoming the preferred basketball viewing destination since NBC lost the telecasts. This could just be their way of making sure that we don’t think they’re perfect or anything. This would also explain the constant cross-promotion for the cable series that run on the Turner networks. If so, my response is the same as the slogan for TBS’ comedy night’s although mine is meant probably much more sarcastically than theirs:

Very funny.

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