Thursday , Sep , 25 , 2008 C.Y. Ellis

Baron Davis on Jenny Craig Diet

Baron Davis, the 6′ 3" L.A. Clippers guard, is the new man on the Jenny plan, PEOPLE has learned exclusively.

Inspired by current spokeswoman Latifah, Davis, 29, started the plan at the beginning of August to get in shape for basketball season.

"I know Queen Latifah, and when I saw her out there using it, I thought maybe I could use it, too, to work on my health and fitness goals and inspire others," he tells PEOPLE.,,20228478,00.html