John Wall Likely to Sign with LeBron James' Marketing Firm
LeBron James befriended John Wall at his All-American camp as a high school senior, traveled to campus to watch him play and even enlisted rapper Drake to woo John Wall to LRMR, James’ fledgling marketing company.
Multiple NBA, agent and sneaker industry sources say Wall is close to partnering with the firm.
James’ childhood friend, Maverick Carter, is the CEO of LRMR and responsible for running his management company. Carter’s had a consistent presence with Wall’s AAU coach and surrogate, Brian Clifton, for months, and Clifton offered nothing to dispute the word of sources who say James and Wall are going into business together.
Clifton insisted there’s nothing “formal in place” with LRMR, and an announcement wouldn’t happen until Wall completes paperwork to enter the draft.