Skylar Diggins New Spokesperson for Nike Air Force 1s
Skylar Diggins named the new spokesperson for Nike's Air Force 1s.
HoopsVibe's Very Quick Call: Looks like Jay-Z is delivering on getting his clients major deals and major money.
Jay-Z's been scooping up some of the NBA's and WNBA's elite players after selling his 1 percent ownership of the Brooklyn Nets with promises of taking them mainstream in their public relations and so far he looks like a man of his word. Jay-Z's latest success is landing former Notre Dame point guard and arguably one of the hottest women in the WNBA a dream sponsorship repping Nike's legendary Air Force 1s.
Skylar Diggins definitely has the game and the beauty that corporate sponsors love. Talent alone doesn't always guarantee athletes top endorsement deals. Corporations are always looking how they want to position their brands. Look no further than the vanishing sponsorship trail of Tiger Woods following his debacle to see how protective corporations are of their image and branding. Michael Jordan is also a perfect example of how sponsorships and public relations done correctly can establish a lifetime of income far beyond the court. Looks like Jay-Z's got Skylar Diggins on the right track to retirement. That Notre Dame education is paying off after all.
Photo Credit: Skylar Diggins